Louis Eguchi

Louis Eguchi

Director / Univers Labs Joined almost 9 years ago

  • 12 stories
  • Posted to Marx Design, Dec 18, 2020


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  • Posted to How to estimate the ROI of design work?, Dec 18, 2020

    First split it into two - quantitative and qualitative. The first is harder but if you work out conversion rates you can then show “friction” or barriers that can be overcome via time saving ux and features (think PayPal and Apple Pay) think postcode auto fills address then you can list all design ideas and estimate how much these design enhancements might increase conversion rate and therefore attach that to increased revenue.

    I do this in spreadsheets a lot for winning work and for clients at www.Univers labs.co.uk and it really helps clients understand design work is not wishy washy.

    Happy to do an in-depth article at some point

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  • Posted to Beautiful design book giveaway, Dec 18, 2020

    Hey everyone - we recently did a passion project (probono) collab with www.nueker.co.uk.

    The project is a frustrating but fun drawing toy to let people have fun on Nueker’s website.

    To celebrate the draw toy and get some exposure Univers labs and for our passion project team we are doing a give away of some beautiful design books - details are on our Instagram post.

    Feedback welcomed :)

    Have a great day

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  • Posted to Refresh: concept for a new kind of web browser, Jul 30, 2018

    Holy F**K this would change my life.

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  • Posted to Importance of Website User Experience, Jun 16, 2018

    always good to have some stats to back up the importance of a discipline

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  • Posted to Announcing Framer X — React, meet design, Jun 14, 2018

    Sounds cool has anyone here used the previous version?

    it's interesting as someone who knows nothing about Framer it appeared to me entirely as a new product not an iteration of an existing one. Did the people who designed the page presume that I either know what framer 1 is or that it even exists? There is a link to framer at the top but I missed it.

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  • Posted to How to write a website brief - any advice and thoughts?, in reply to Matthew Morek , Jun 13, 2018

    Thanks, Matthew, I think that's a much more simple way to do it. I generally overcomplicate things but this seems like a good bite size way to approach it.

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  • Posted to Brutalism Design is the bad influence we all need, Apr 12, 2018

    Great article - it does make me wonder though, how would you make a brutalist web or app design without that being a copy of a copy - do you have to push things to an absolute extreme juxtaposition of the usual way of doing things.

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  • Posted to Design Systems: Design-Development Collaboration, Apr 11, 2018

    Seems like a great tool, designs are bound to change slightly once they start being built, this is a great way to keep on top of that

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  • Posted to Super Looper - A Failed Client Pitch, in reply to Dani Reuven , Sep 04, 2014

    super slick, nice to hear peoples creations!

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