Isn't this more humorous than serious? (based on Seth's previous videos regarding the users of these apps). The "my app is better than your app" conversation is annoying but it still happens so we may as well laugh at it. :P

This topic could have explored so much more than finding one codepen and writing around that. The codepen is a cool mimic of the material design for buttons, but this article writes as if this is the standard way of pressed (not hover) states for buttons. Which it ain't.

This site in general feels like a dark pattern, an opinion blog disguised as UX research and findings.

The about page mentions articles being written with research but when asked about this you tell readers...

My claim comes from years of experience working with users and clients. If you need research to verify a claim you have doubts about, you should go do research on it.

No, I assure you. That was a compliment of the highest caliber!

Thank you, I will now read all Figma users replies to Sketch updates with your voice in mind!

Putting percentages next to design tools.

Makes me curious to how this site was created. Maybe I'm reading too much into it (haha) but there are some choices made in how they present themselves on the site that, I dunno, don't feel like what I'd expect based on hearing their leaders speak about the company/app.

It isn't really my style, but then I am not a current customer of theirs SO my opinions mean squat in a goal of "did this rebrand help existing and new customers".

I'd love to know what motivated them behind this. Is this just stage one of a whole redesign? Did their potential customers prefer something less "cutesy"?

For the site....

I dunno if this is new with the logo but, I am so conflicted.

That is a lot of text, big text. Maybe some spacing would help it be more digestible but every space is filled with something, whether that is handwritten note or arrow.

The word "Basecamp" is mentioned like half a dozen times in the copy. I certainly won't forget what app I am reading about...

Then when I visit their "make an account" page, and leave the site. I return to the homepage with a full screen pop up saying I can sign in or close to view the homepage. What?!

I do love the Basecamp team, they have been such an inspiration to me on how companies should be run, but the logo and site isn't the vibe I expected from them.

Yeah I think we all have a few horror stories of HTML/CSS haha