I've put in between 400-600 hours to design and engineer my new portfolio over the past 3 years. It was too intensive when I first built built the site, so I had to wait for computers to get faster. :)

http://sortino.co

Companies don't succeed solely because their UI was good. The product proposition must be needed and useful or the product will fail. A great looking saddle is useless without a functioning horse. However, companies do fail because their UI was bad (a great horse is hard to ride without a working saddle).

Snapchat built a product people needed. Whether the UI was "good" or not is debatable. However, they did solve certain problems like making it incredibly quick and easy to share content, which users needed (the first screen you see is the screen you use to capture the content you will share... nobody else did this as well as Snapchat before they existed).

I was insulted. What he said was insulting. (Read the bottom of the screenshot above.)

That was the first tweet he ever sent me. If that's not insulting, I don't know what is.

P.S. Mocking someone (in the manner which he did) is a form of an insult.

Edit: To clarify, if he wanted to argue against my points, I would not feel insulted at all! But Eli's critiques were intertwined with personal attacks.

How can you separate the two? It's his writing either way. Should we just all give a pass to whatever politicians tweet then?

He has often taken my points out of context on Twitter.

Personal attack on me #1: https://twitter.com/sortino/status/712533955904413697

Personal attack #2: https://www.dropbox.com/s/ovylrxnm16wdru3/Eli%20Schiff.jpg?dl=0

Regardless of his points, there is no reason to insult someone publicly in such an unwarranted manner. I really want to like Eli's writing. I think he has many good points. It often feels like an award-winning journalist who is writing in the format of a tabloid.

Edit: And now he is upset about me shedding light on the subject https://www.dropbox.com/s/ugmys6g0v1837i2/IMG_0112.PNG?dl=0

Edit 2: He has now deleted his previous Tweet. How is this journalism?

I do not understand how the industry can support this conduct.

My issue with Eli's writing style isn't only that his critique is packaged aggressively, but also because he veers outside of design critique and targets individual designers with personal attacks.

Usually new trends take a little time getting used to, but I'm not sure I'll ever be a fan of Brutalism. The examples in the article are, in my opinion... ugly?

Isn't VR just another format of a screen instead of a replacement for one?

It's not what you say, it's how you say it. I think most of us prefer the community stay free of Bill O'reilly style critisism.