This is great. Have you thought about making it possible to navigate between screens (maybe with the left and right arrows) so you don't have to close the preview and manually click on the next one?

My point, which I think I articulated fairly well, is that this is just fluff. You see a group of people you don't like and proposed a way to lump them all together so you can mock them. This post is only tangentially related to design and it's not doing anything constructive. Would you not agree? Is there some merit or value I'm missing? If I'm wrong, I'm willing to admit it, but I don't think I am.

This isn't a personal attack on you as a person, you're probably a nice guy. I just would like to see designers get off their high horses and quit writing posts like this. Nothing good comes of it and we'd all be better off if we just focused on leading by example and making improvements and positive changes where possible.

And I don't think I'm out of line questioning and criticizing. I think if anything our industry could use a little less back patting and more criticism.

What's the point of stuff like this? Just like calling someone a hipster, it comes off as a smug way to put "those other people" in a box so you can mock them more easily and feel superior. I'm not denying that people like this exist, but this article is kind of pointless.

Maybe I'm the wrong target market for this, but I don't really want the airline to help me plan my whole trip. This is exactly the kind of stuff I wish airlines would stop trying to do. When I'm booking a flight, I want to book a flight as cheaply, quickly and easily as possible… nothing else.

This also doesn't really feel like anything new to me, but rather a repackaging of what already exists… a lot of the suggested "improvements" seem trivial and in some cases quite a few airline sites already do them.

Is it better than the majority of airline sites? I think so. But with a title like "The Future of the Airline Website", I think I was hoping for a bit more substance.