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Designer Joined about 9 years ago
The design guidelines comes with PSDs for common templates used on Apple Watch. Font family is part of the whole thing.
I think skin colour for the finger is bit important (oct first version) It's the only identifier that the character is a finger and not a general tube like shape. maybe a sock or puppet or worm
Also the colour contrast is much better in that. background blue can be tweaked a little but the finger stands out instead of blue on blue.
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This is how I found out about Mike Matas in 2011, He tweeted this picture when Jobs passed away, and I got more interested in him than the whole passing away thing.
iPhone 4 was tilted on the box to show off the retina display and the angle of view of retina display is much higher.
iPhone 5 was tilted further to show how thin it was than iPhone 4
iPhone 5S was straight up to show the new iOS7
iPhone 6 i think just want to focus on form factor and the new shape and don't want you to get distracted by the interface.
or maybe I am just making this all up and they just went extreme minimalist on the new box.
No, It's original.
See the difference pic.twitter.com/rtjMQUVqRU
You've got lots of time on your hand :)
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