9 comments

  • Andrew Simchik, almost 6 years ago

    Thanks for posting this! The "radio test" makes a lot of sense -- love that approach.

    1 point
    • Pascal Briod, almost 6 years ago

      Thanks ! It was really insightfull to make these radios tests (and actually quite easy to do), it was a great way for us to validate our name.

      0 points
  • Joann Weitervoh, almost 6 years ago

    Great! Thanks for sharing this.

    0 points
  • Joann Weitervoh, almost 6 years ago

    Great! Thanks for sharing this.

    0 points
  • Tey BannermanTey Bannerman, almost 6 years ago

    Great post! Out of curiosity, how did you run your 700-person 'radio test'? Did you use any online services/tools?

    0 points
    • Pascal Briod, almost 6 years ago

      Thanks! I made a typeform, where users could listen to our different names and were then asked to write down what they heard in the field below. I recruited testers via UserInput.io

      You actually don't need that big of a sample for such a test, but we tested our name versus several versions of potential names, so we had a lot of results for our own name.

      1 point
  • César MigueláñezCésar Migueláñez, almost 6 years ago

    Monito means "little monkey" in spanish. Not sure if that's a relevant market for you guys, but just so you know.

    0 points
    • Pascal Briod, almost 6 years ago

      Hi Cesar ! Thanks for your message. Yes, we're well aware that monito means "little monkey", although it's totally non-related to our market (Monito is a comparison website for international money transfers), we think it add a nice touch to it ;-)

      0 points
  • Pascal Briod, almost 6 years ago

    Our user-tests showed us that our previous name was bad, so we changed it. To make sure not to make the same mistake again, we tested potential new names through a series of user tests.

    TawiPay's new name is now Monito !

    0 points