I've been using these new Google design for more than 2 weeks.
Guess I was a beta tester without even knowing it. :))))
Didn't know everyone else wasn't seeing the same thing.
Me too! Do you think they know we're designers? :):)
Whilst it looks cleaner I don't think that's their motivation here. I've no research to prove it, but I'd wager most people's eyes instinctively skipped past the ads to the first 'real' result.
By removing a clear visual distinction, we'll be more likely to treat the ads as equals to natural results — upping conversion and making Google more money
I've had it for about a week now. It still feels a bit odd to me. When I first got it, I was like "is something not loading?"
It does look cleaner though.
My thoughts exactly. I've had it for a few weeks now and keep thinking my ad blocker is blocking a stylesheet.
Big difference is how the display inline ads. I think that's going to make a difference in conversation rate.
Noticed today, a very welcome refinement. Overall looks cleaner, bigger fonts, text-underline on :hover only. Promoted results look more integrated as well.
clean! I like it
I got the update today, I like it! It kind of suits the rest of their style.
Google is making/testing a lot of bold visual changes as of lately. I'm glad they don't get stuck in the past unlike some of their competitors.
Same here. Had it, looks cleaner, but I don't really like it. Might have to get used to it or something, but the underline really said "what comes below is less important".
I literally started an "uninvited redesign" of Google search results yesterday haha.
Noticed it a few days later: https://twitter.com/r0unak/status/441134101622312960
Think it might be a incremental roll out. I was still on the old version before 11 am this morning.
Just realised it today, felt it was quite a pleasant change. :)