So I also build in the crypto space (https://get-scatter.com/) and also have recently built an interface for a crypto exchange.
The thing that I see again and again is a focus on charts and "advanced features" at the expense of ease of use. We have to accept that at some point we will hit the ceiling of available advanced users, and to expand and drive wider use we will have to target everyone else. This means "dumbed down" interfaces that are simpler and easier to use.
This is not that.
As someone who also designs in the crypto space I have to say that this is one of the cleanest looking exchange interfaces I've seen.
I wouldn't agree that the focus is on advanced features. The default mode is a simple market buy /sell. You just need to enter how much you want to buy or sell. It doesn't get more simple than that.
How would you suggest "dumbing it down" even further?
There are advanced features but you have to switch away from the default simple mode. How do those features in any way come at the cost of ease of use?
So it's been a while and I missed this reply somehow. But we're "dumbing" things down all the time. Eventually we simply want to hide all this away from users. They send $5 and we do the conversions in the background, and the recipient gets $4.80, or $5 minus our fees.
That would be buying, not trading.