[CASE STUDY] Trello's New User Onboarding (growth.design)
almost 4 years ago from Dan B, Crafting Meaningful Experiences
almost 4 years ago from Dan B, Crafting Meaningful Experiences
I cannot get enough of these. Incredibly well made and informative! 100, 100, 100!
Thanks Jonathan! :-)
One of the better case studies I have seen, great job! I really appreciate you referencing your sources and +1 for the psych'd framework.
Thank you so much Patrick! Yes we've been in touch with Darius too regarding that framework since he seemed to have a very similar process back when he was at Dropbox (Head of Growth @ Facebook).
Really nice, I even learned about SNIPER LINKS! Awesome :D And I managed to used keyboard-only all the time, nice one!
Small feedback: Would be great to have the option to start again once you finish :)
Great feedback, thanks for pointing it out Luke! Yup, Sniper Links are powerful!
Cool work! Love the data insights at the beginning.
Appreciate it Mac. Iād love to get in touch with their own product team earlier in my creative process to collect deeper explanations for some of their design choices and data points too.
UPDATE: Their team working on Activation part of their funnel actually contacted me. I'll update the Case Study with new "behind the scenes" insights and data soon, stay tuned! (with Trello's approval, obviously).
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