• Mike MulveyMike Mulvey, over 7 years ago

    Brand-wise, the page is consistent, specifically the typography. It still feels like a Dyson page.

    The 360 Eye page is the only dark-themed page on the site—the same as the Mac Pro page is the only dark-themed page on the Apple site.

    The fact that both Apple and Dyson have solitary black pages doesn't mean they're wildly inconsistent or off-brand.

    1 point
    • Jim SilvermanJim Silverman, over 7 years ago

      i don't think the typography brings the brand through at all... button style, use of color, overall layout, and especially photography is very different from the rest of their stuff. maybe it's just me?

      though to your point, mac pro is their only black product; hence, the page is black. further, apple doesn't really have a set template for product pages. each is product is pretty different. dyson on the other hand is highly templated.

      1 point