Graphic/print is all about pleasing your client – and you never get much tangible feedback on how well your logo/book/etc does in the real world.
Interface is all about moving some kind of metric or outcome. And you can absolutely measure it in real time. You can build, measure, learn and improve in concrete terms.
Graphic/print is all about pleasing your client – and you never get much tangible feedback on how well your logo/book/etc does in the real world.
Interface is all about moving some kind of metric or outcome. And you can absolutely measure it in real time. You can build, measure, learn and improve in concrete terms.