Why have today's designers stopped dreaming?(creativebloq.com)

8 years ago from Sanchit Gupta, User Experience Lead at MassMutual

  • Jonathan CutrellJonathan Cutrell, 8 years ago

    You walk into a library and see a wall of books. Interested, you walk down the wall. You see on every spine of every book that the title has been placed, with a few small variations, in the same place. Many of the books indeed have the same color cover.

    Regardless of the cover color, every one of these books has chosen to have a table of contents. You, as a designer, are appalled at the lack of ingenuity.

    And yet, each and every one of these books has its own story.

    2 points