I think the "done" part is somewhat of a copout. There's a lot of stuff out there that needs beautiful design and functionality, but doesn't necessarily fall into the "cool" or (sigh) "sexy" category.
One of my favorite examples: http://enps.com. That's the software that newsrooms (TV stations, networks, etc.) use to run their programming. Looks terrible, but makes a BOATLOAD of cash every year.
That's where design is needed most: dethroning outdated enterprise software.
I think the "done" part is somewhat of a copout. There's a lot of stuff out there that needs beautiful design and functionality, but doesn't necessarily fall into the "cool" or (sigh) "sexy" category.
One of my favorite examples: http://enps.com. That's the software that newsrooms (TV stations, networks, etc.) use to run their programming. Looks terrible, but makes a BOATLOAD of cash every year.
That's where design is needed most: dethroning outdated enterprise software.