Tired of "beautiful" design?

9 years ago from Rich Lunghino, User Experience Designer at M&T Bank

  • Tom PettyTom Petty, 9 years ago

    Products should tell me how it will solve my problems, not what the creators think of the product.

    This was going to be my point. I don't think this is a discussion about form vs function or the role of design in art etc etc — I think it's much simpler than that.

    This is just bad copywriting resulting from an unclear proposition.

    These companies should be focusing on what their product does, not what (they think) it is. What does your product offer potential customers? What problem is it solving? Don't tell me it's beautiful — it doesn't help me with my problems, and actually, I'll decide on it's beauty for myself thank you very much.

    2 points