Twitch Redesign(brand.twitch.tv)

1 year ago from Nitin Gupta, Designer & Developer

  • Selv GrimmSelv Grimm, 1 year ago

    I want to ask: Why would you do this? Why do designers constantly do this?

    Do you need practice, something for your portfolio? Or just for fun?

    Time and time again I see designers (usually on junior-mid level) doing "redesign concepts" for Nike, Amazon, Ikea, Uber etc.

    1) You won't be better than the team of experienced designers that worked on whatever it is you're redesigning. They had a lot of time and resources put into that design, and you want to be better in a weekend. 2) Those are usually big, complicated products that require a lot of insight and research. You're just putting a different coat of paint on it, and as it is in this instance, ruin part of the design. 3) People that can do better, usually also have a lot of better things to do.

    BUT! Do concept design. A lot. Practice. Just don't target products or brands that don't need your help - they have better designers, and a lot of them.

    There is so much to do around you: - help an animal shelter that is having problems with finding people willing to adopt. Maybe there's a website or app you can design for that? - redesign something around you - local coffee shop, small car repair garage. They need your skills, but cant afford it. - think about accessibility issues with things that people use every day.

    If you're doing something just for the sake of doing - make it count. Nike will be fine without you, design were it matters.

    3 points