Updates to Android’s brand(blog.google)

over 1 year ago from Pierre B.

  • Nikhil VootkurNikhil Vootkur, over 1 year ago

    I'm curious as to why the wordmark is not set in Google/Product Sans? It just seems that this could have been an opportunity to make Android's brand more consistent with other Google Products — especially as Google is now focusing more intently on unifying their product suite (i.e. Google Nest).

    2 points
    • Weston VierreggerWeston Vierregger, over 1 year ago

      I think they want to "distance" the Android brand from the Google brand. It's not "Google Android" or "Android by Google", it's better from a brand perspective to keep Android as "it's own thing" that Google puts it's own services in. Technically, Android is just an OS that can run on products without any Google affiliation. Similar to Youtube, or Waymo, or Nest.

      1 point
      • Nikhil VootkurNikhil Vootkur, over 1 year ago

        That's fair. It just seems as though they could have taken advantage of the situation and pivoted towards the "ecosystem" argument.

        0 points