Are Breadcrumbs still a Thing in 2019?

over 3 years ago from Martin Petersen, Creative Director at Sova Magazine & JvM

  • Waldy Przybyslawski, over 3 years ago

    No, it's not.

    I'm working with the same breadcrumb hierarchy as you. Take into account where your users are coming from, if landing on a Product page without knowing the Category could be confusing, if it makes sense for your funnel for them to be able to travel 'back' to a Category, and your breadcrumb positioning. For example, I'm toying with placing minimized crumbs near the footer (similarly to Apple), and placing a different callout near the top: essentially a "go back to the category" button. It's important to consider desktop vs mobile as well.

    And lastly any SEO implications of removing breadcrumbs.

    4 points
    • Koos Looijesteijn, over 3 years ago

      Interesting, you’re saying you’re using breadcrumbs as a combination of history and taxonomy, right?

      My point was not that the category shouldn’t be shown btw, just that I’m not sure you’d call it breadcrumbs if there’s only one crumb.

      0 points