Meh, it was an eventuality of introducing downvoting in a design group - strong opinions combined with the fact that downvotes are always used as "disagree" buttons!
Anyway, I agree the association was strong before. I don't think they needed to put Freddie in the logo but I think this just more strongly associates the already strongest association with the brand. Which to me would be doubling down on what sets them apart.
Meh, it was an eventuality of introducing downvoting in a design group - strong opinions combined with the fact that downvotes are always used as "disagree" buttons!
Anyway, I agree the association was strong before. I don't think they needed to put Freddie in the logo but I think this just more strongly associates the already strongest association with the brand. Which to me would be doubling down on what sets them apart.