Mailchimp Brand Refresh!(

over 4 years ago from Jon Bell, Sr. Design Manager

  • Giulio MichelonGiulio Michelon, over 4 years ago

    There is no reference to the core product, which is email! So bland :(

    3 points
    • stephen fstephen f, over 4 years ago

      If you search the page you'll find 1 reference to email: "Get the word out with email, social ads, and more. " so odd

      1 point
    • James Young, over 4 years ago

      I wonder if it's because they offer more than just email newsletters they want to de-emphasise that as their main focus.

      Not really sure what the homepage focus now is though to be honest.

      1 point
    • Nic TrentNic Trent, over 4 years ago

      “Today, Mailchimp has grown into one of the world’s largest marketing platforms, offering not only their email service, but also powerful and sophisticated marketing tools for businesses of every size. To mark their new era of growth, Mailchimp invited COLLINS to help evolve their brand to reflect and fuel their continued business transformation...”

      0 points
    • Aman MathurAman Mathur, over 4 years ago

      I mean they do have "mail" in their name.. :)

      1 point
    • Mike A.Mike A., over 4 years ago

      What was the reference before?

      0 points